
Inspired by a singular standard.
The measure of what matters.
No matter what one aspires to in life, there comes a time when success is measured not by comparison to anything or anyone else, but by a simple, absolute standard. And when every question is settled about what is right, and what matters most, the mantra once spoken by a pioneer who changed the way the world moves becomes your own: "The best or nothing." It was Gottlieb Daimler who took this as the core philosophy of his life's passion, and his company's work ethic. And in the 125 years since the invention of the first automobile, no example - under any maker's badge - has continually expressed this motto with such visible, tangible and measurable achievement as the Mercedes-Benz S-Class.
It's a promise delivered today by the ingenious, efficient S400 HYBRID, the illustrious S550 V-8 and the indulgent, V-12 powered S600. The rich reward for being a champion of your own destiny, a captain of your own industry, or simply for leading your life with wisdom and passion, the 2011 S-Class remains true to its founder's unequivocal principle. Much like the individuals who choose it as their own automobile, the Mercedes-Benz S-Class is quite likely the only car in the world that doesn't aspire to be anything but itself.